How to Conduct a Competitive Analysis in 5 Simple Steps

In the freelance writing community, “competition” is often treated like a dirty word. The idea of doing a competitive analysis can be seen as malicious or underhanded. But it’s not. It’s good business. I’ve known many freelance writers who act like there’s a hard line between “competitors” and “colleagues.” But you don’t have to choose one or the other. We’re often both. And that’s OK. … Read more.

How to Target a New Freelance Writing Market (Without Starting Over)

If you’ve ever thought about targeting a new freelance writing market but felt like it would be too much work, this post is for you. Pursuing a new specialty can sometimes mean starting over from a blank slate, but that doesn’t have to be the case. And today we’ll consider an alternative. Let’s look at why you might want to target a new freelance writing … Read more.

SEMrush for Freelance Writers: A Tool for Competitive Research (& More)

Disclosure: This post contains affiliate links for SEMrush. That means if you buy their services after clicking a link in this post, I might receive a commission. Learn more in the Freelance Writing Pros advertising policy. When sharing tips on conducting a simple competitive analysis for your freelance writing business, I promised to offer you a deeper look at a tool that can help: SEMrush. … Read more.