How to Conduct a Competitive Analysis in 5 Simple Steps
In the freelance writing community, “competition” is often treated like a dirty word. The idea of doing a competitive analysis can be seen as malicious or underhanded. But it’s not. It’s good business. I’ve known many freelance writers who act like there’s a hard line between “competitors” and “colleagues.” But you don’t have to choose one or the other. We’re often both. And that’s OK. … Read more.