From the early days of digital PR and SEO, I’ve made the point that SEO (search engine optimization) is primarily a PR function. After all, it’s largely about visibility and reputation management (being found via search engines, and managing what ranks for your brand or name). My hope was to encourage fellow PR professionals to embrace and learn about SEO. But things haven’t played out … Read more.
Find out how one writer landed thousands in freelance writing gigs from one weekend’s work creating a short premium nonfiction e-book.
It’s no secret that the best freelance writing gigs are rarely advertised on traditional job boards. Those gigs are often assigned through pitches, referrals, and searches by clients. But did you know you can use job boards to find unadvertised freelance writing jobs? The good news is, you can. Let’s look at some ways you can turn traditional job boards into more advanced prospect-finding tools. … Read more.
Usually freelancers look to raise their fees. But here are three times when it might be better to lower your freelance writing rates.
Here are three signs it’s time to update your freelance writing business plan to earn more money, find better freelance clients, and be happier in your career.
When it comes to freelance writing income, it’s not only about how much you charge, but also how you charge. Sometimes using advanced fee strategies can increase your income even without directly having to raise your rates. Let’s take a look at three examples of semi-unconventional fee strategies that can work for you as an experienced freelance writer. 3 Advanced Fee Strategies to Consider You’re familiar … Read more.
In this year’s post at All Freelance Writing about my 2023 freelance writing resolutions, I mentioned that I’ll spend this year continuing to ease towards a freelance “retirement” of sorts. What does that mean exactly? How long might it take? And why might a freelancer look to move away from client work? What is Freelance Writing Retirement? For me at least, a “retirement” from freelance … Read more.
Whether you take on SEO-oriented projects for clients or not, as a freelance writer there are some things you should understand about search engine optimization. Specifically, you need to be aware of the shadier side of SEO and how it could impact you and your business. What are these shadier aspects of search engine optimization? We’re talking about what’s known as “black hat SEO” and … Read more.
There are more ways than one to increase your earnings as a freelance writer. You can raise your rates. You could target a new market that’s more lucrative. Or you might create ancillary products and services. Let’s explore ancillary products and services that might complement your freelance writing business, and why introducing one or more could be the financial boost you’re looking for. What are … Read more.
While there’s no bad time to raise your freelance writing rates, the start of a new year is a great time to consider it. After all, you have more experience now. You’ve gotten to know your clients’ businesses better. You have more examples to showcase your expertise. Don’t you deserve a raise? Normally, I prefer to raise rates near the end of the year because … Read more.